Jim McKerlie
Jim is a leader, a savvy businessman, a rugby man and a serious wine buff.
He co-founded Bullseye in 2000 and has had years of experience leading companies to success. Before that he was a Managing Partner at both KPMG and Deloitte where he also spent time as Marketing Director. Some of Jim’s proudest moments include helping to bring Vodafone to Australia, creating PowerTel (now part of AAPT), and breaking bread with President Mandela whilst he was restructuring South Africa’s broadcasting industry.
An experienced public company director, Jim still provides strategic advice to many international businesses, regularly writes about business management for global audiences and is a much sought-after keynote speaker. Jim has a postgraduate qualifications in Economics and Finance, and he is a Fellow of the Australian Institute of Company Directors, Institute of Chartered Accountants, Institute of Management Consultants and Australian Institute of Management.
Did you know? Many moons ago, Jim spent several years as a radio and TV presenter. Daryl Somers, eat your heart out.
Greg Muller
Greg is our Managing Director of Digital Technology and a gifted entrepreneur. He founded iFocus in 2000 and, as Managing Director, successfully guided the company on to win many large clients and industry awards – including being recognised as one of BRW’s Fast 100 companies in 2004 and 2005.
And boy, does he know his stuff (he even has an MBA). For over 12 years, Greg has been advising corporate and government clients in the effective use of web technologies. He’s also a highly popular commentator and is regularly asked to speak about business, IT and consumer trends.
Greg’s core skills are in digital strategy, customer experience and solution design. He’s also a co-founder and director of iCourses Training, an online learning company.
Did you know? Greg was quite a good golfer in his early days (though you wouldn’t think so now), loves a good red and has made it his mission to drink everything in Jim’s cellar.
Jason Davey
Jason is our digital marketing guru and philosopher. He has a design degree and over 13 years experience in the interactive industry, both here and in the UK. He co-founded Bullseye Digital and, as its MD, was responsible for sales, operations and strategy.
Jason has created and executed many highly successful marketing strategies for some of Australia’s top brands. Before Bullseye, Jason led creative teams across Australia, New Zealand and Hong Kong as Group Creative Director for internet aggregator ZIVO.
Did you know? Jason has produced a series of children’s interactive storybooks that sold over a million copies worldwide. He’s also into classic motorbikes and cyberpunk fiction – hence the sideburns.
Martyn Toney
We like to think of Martyn as our futurologist because he has over 17 years experience in digital, particularly online learning solutions. And because he’s always telling us where to go (next)!
Martyn is passionate about all things digital and is a strong believer in the power of technology. He knows more than anyone about compliant extensible web implementations, business value and useful stuff like that.
He has worked across a range of technologies and platforms, and for a range of sectors including government, automotive and transport, pharmaceutical, retail and finance.
When he’s not thinking about ways to use technology to change the world, Martyn loves nothing more than hitting the ESC key and taking his family camping or enjoying a cold beer with mates.
Emily Birch
Emily has over 10 years' experience working in the online and digital industry in both London and Sydney. Formally the Operations Director for Bullseye Digital, Emily managed a team of 35 people in the production and delivery studio of the Sydney office.
Emily has worked with clients such as Fuji Xerox, Blackmores, Network Ten, Video Ezy, Multiplex, Bayer and Paddy Pallin to successfully achieve their marketing objectives using digital channels through display, banner and interactive advertising, mobile marketing and social media. Over the years, Emily has conceptualised and delivered award-winning multimedia solutions to a multitude of clients, including high profile media projects like the Australian Idol and Biggest Loser websites.
Mark Nicklin
Mark, our in-house comedian, has over 20 years experience working with government and corporate clients on perfecting user experiences online.
He’s also a big supporter of the digital industry; he works with the Queensland Government on initiatives that help grow the sector, is a key member of Software Queensland and played a major role in helping start up the Australian Computer Society and Software Queensland’s, joint venture of the Class of 07/08.
On weekends, Mark loves four-wheel driving and camping with Codey, his 9 year old son. Mark is also super competitive and said to say he could probably kick your butt in tennis – in any sport really. Ooh... sounds like a challenge.
Rosemary Black
A natural leader and people person, Rosemary has over 22 years sales and management experience in the IT and telco industries. She has managed consultancy teams at the Hiser Group, Health Communication Network and Link Telecommunications, working with organisations such as Network Ten, Queensland Rail, Westpac, Johnson & Johnson Medical and the Australian Taxation Office.
Rosemary understands the importance of maintaining strong relationships with clients and staff – that’s how she’s made her mark throughout her career.
Did you know? Rosemary is a self-confessed foodie and enjoys cooking for friends and family. She also loves warm weather – hence she lives in sunny QLD – though she has been known to cross the border in search of the ultimate Indian or Mexican meal.
Kevin Ferry
Kevin brings a new dimension to the word passion. Prior to joining Bullseye, Kevin was the Head of Digital Advertising for Ai London working on the National Express account.
His work for National Express was so good the client even used his ideas for their TV campaigns. From 1997 to 2003, he was Creative Director at Grey Worldwide and, before that, worked for various high-profile agencies including Y&R and AKQA.
Kevin is an experienced creative and has worked on many iconic brands such as Ribena, Lee Jeans, Halifax, Virgin.com and VW. He has also won many awards including D&AD, two Creative Circles and top honours in the ‘Dad’s race’ at his children’s Sports Day three years in a row.
Kevin’s passion expresses itself as energy. He is always full of great ideas, loads of enthusiasm and pure energy – probably why he runs marathons for fun.
Catherine Eddy
Catherine likes to remind us there are 3 types of people in the world: those who are numbers people and those who aren’t (boom boom!)
Luckily for us, Catherine is a really sharp numbers person and she has been our numbers person in some shape or form since we started. She’s our Finance Director, but before this, Catherine worked for a number of (pun intended) leading financial companies including Fidelity Investments Canada, the Toronto-Dominion Bank and Deloitte & Touche.
When not dealing with numbers, Catherine enjoys skiing, drinking wine and visiting home (she’s from the land of moose and maple syrup). We love Catherine because she’s really sweet and is always up for a chat. Oh, and because, every fortnight, she pays us.
Pedro da Palma Rosa
Pedro provides serious competition to Mark in the funny-man stakes – although Pedro is more wicked than funny. He has over 11 years experience dealing with desktop and server applications, IT systems and geeky stuff like that.
In his own words, Pedro has experience in ”designing and installing high-end business solutions and applications for professional services firms in business planning, HR profiling, performance review, OH & S, KPI monitoring, quality assurance, and CRM for both the SME and corporate sectors“. Phew.
We don’t really know what all that means but we do know he’s a qualified barista and makes a mean cup of coffee. Pedro is also the best-dressed person in our Sydney office. Hands down.
Ron Hawkins
Ron, a genuine people person, loves to make others happy. Especially at work.
He has over 20 years experience in HR, online consulting and corporate training. Ron spent several years at iFocus and NRMA Insurance (where he honed his making-people-happy-and-really-really-productive skills) and is now in charge of everything HR-related at Bullseye. He comes up with the strategies and policies designed to make us happy. And really, really productive.
Outside of work, Ron follows the South Sydney Rabbitohs and listens to weird music like Thai pop, Cambodian rock and Japanese 70's psychedelic albums. Clearly this man has his own supply of happy gas.
Craig Compton
Craig is our resident mad scientist. In his spare time, Craig likes to dream up digital contraptions that sound, well, mad. Like his idea for a GPS-based dating locator service (years before the technology was even available), his pyramid-like navigation system, and a machine that can send letters electronically though copper wires (we believe this one will be called email).
He’s currently looking into ”surface“ technology and RFID tagging – both of which he believes will revolutionise the way we work.
Craig has over 17 years experience under his belt in IT management, development and consultancy. He has provided IT solutions to government departments and many businesses in the retail, finance, telecommunications, transportation and utilities industries.
Did you know? Craig is a budding pilot and will soon be getting his licence. He also has four children and thinks 7-seater automobiles are the best things ever.
